Over London Cocktail Week 2015, Absolut will be partnering with 12 cocktail bars across London to offer 12 classic cocktails – as well as 12 unique twists on the classics. The cocktails will be available for only £5 from the 5th – 11th October, for all LCW wristband holders. Consumers can also try their hand at creating their own classics at a DIY Classic Cocktails Masterclass on 10th October.
12 Bars, 12 Classics, 12 Twists
Absolut is a versatile and pure vodka, making it the classic spirit of choice in so many cocktails, from the short to the long, from the morning pick-me-up to the late night finale. With the pioneering creation of flavoured vodkas like Absolut Citron and Absolut Peppar, contemporary cocktail serves such as the Cosmo and the Bloody Mary became staples of the bar menu, and favoured classics too.
They’re helping London Cocktail Week guests discover the legacy behind 12 classics – whether truth or rumour, each one has a story to tell. Each bar will also champion their own specially created twist on their classic – breathing energy and life back into beloved classic cocktails. Check out the participating bars below:
1. Northbank – Absolut on the Beach
2. Rocket Holborn – Bloody Mary
3. Rocket Bishopsgate – Lemon Drop
4. The Jones Family Project – Cosmopolitan
5. Zigfrid von Underbelly– Caipiroska
6. The Somers Town Coffee House – Espresso Martini
7. Cellar Door – Collins
8. Nordic – Sea Breeze
9. Kosmopol – Fresh Fruit Martini
10. Four Sisters – White Russian
11. Rocket City – Tonik
12. Inamo Soho – Moscow Mule
And if you fancy getting hands on, there’s the opportunity to join the DIY Classic Cocktails Masterclass, which will be hosted by Absolut’s mixologist Rico Dynan. Guests will be invited to discover all there is to know about the nation’s favourite cocktails. The six separate sessions will focus on one classic each. Find your favoured class below and grab your tickets here at £5 each.
“Making the cocktails with the special flavoured Absolut adds to the flavour and makes it a true signature cocktail. We’ll go through six of the best classics – and how they became staples of the bar menu.” says Rico Dynan.
The Jones Family Project, 78 Great Eastern St, London, EC2A 3JL
Times: Sea Breeze: 12pm-2.45pm
Bloody Mary: 1pm-1.45pm
Fresh Fruit Martini: 2pm-2.45pm
Espresso Martini: 6pm-6.45pm